Omicron, the new COVID-19 variant quickly spreading in several countries, will more than likely cause delay in the tourism industry’s bid for recovery. European countries that had hoped to revive tourism after the slump caused by the first wave of the pandemic, are now facing fresh challenges. Other nations are imposing stricter measures related to European travel. Still, in the interim of new travel measures imposed by governments, affiliate marketers and other tourism stakeholders are focusing their attention to domestic travels and market products that aim to enhance road travel experiences.
New COVID-19 Mutation Impacting Global Tourism Anew
The omicron variant has already been detected in 16 American states; including in New York City where an anime convention held in November is suspected to have been the super spreader event.
In the UK, health authorities reported that omicron transmissions are occurring across England, while India, Nepal and Thailand have already reported cases of Omicron infections.
New sets of travel restrictions imposed by governments after the WHO announced South Africa’s report of the omicron variant. Many travelers were taken by surprise, leaving some stranded. In countries like Morocco, Israel and Japan international flights were temporarily cancelled, while arriving international flight passengers were barred from entering.
What’s the Current Outlook in the Domestic Travel Sector
Definitely, the domestic travel sector presents greater opportunities for marketers of leisure expeditions and adventures. The Fall 2021 market forecast is that spending on domestic travels will surpass the pre-pandemic level by 22%. The current predictions for international tourism is that full recovery is achievable by 2024- 2025.
Internet marketing experts say that the domestic travel niche may have been dormant for a while, but is gradually blossoming. So it does mot mean that marketers have to hold off in promoting products and services related to leisure travel. Yet digital marketing experts give advice for affiliate program players to be more creative in taking action. Successfully doing so will keep the operations of travel and tourism industry ready once international tourism returns to its normal status.
Examples of Affiliate Marketing Programs for Domestic Travel Elements
Below are two domestic travel elements to consider when looking for affiliate marketing programs that aim to put the travel and tourism industry on the path to vertical recovery. This denotes changes are not necessary but simply requires giving more attention to workmanship or processes.
If you’re a newbie Internet marketer and still trying to find ways to improve your creativity, read a review article published by SignalSCV. The local news publisher interviewed Jeff Lerner, one of the region’s prominent digital marketing experts who gave insights on how to be creative and effective as an affiliate marketer.
Domestic Travel in States or Regions Where There is Near-Zero Spread of Infection
States or regions where there is near-zero case of variant infections due to successful launch of vaccination campaigns. However, before encouraging readers to take their holiday vacations in these locations, find out from local government websites how local and state agencies work to avoid the occurrence of COVID-related setbacks. As an affiliate marketer, your content will direct your readers to travel destinations where there is low risk of cancellations, shutdowns and lockdowns.
Alternative Methods of Leisure Travel – The boost in domestic tourism is generally being driven by vaccinated citizens; many of whom are into using vans outfitted with powered motorhomes as alternative travel methods to boarding commercial planes. Actually, this leisure transport method already gained steam prior to the global health crisis. Affiliate marketers need only to fuel the desire for these equipment, by exploring the needs of consumers seeking to experience memorable holiday experiences,